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You have applied for 50 plus roles.
You have used AI to tailor your CV.
You have updated your LinkedIn profile.
You have widened the search.
And still, nothing.
No useful feedback.
No clear pattern.
No steady flow of interviews.
Just silence, the odd rejection and that horrible feeling of wondering whether your experience is enough.
At mid to senior level, this feels especially frustrating because you are not starting from scratch. You have built experience. You have results. You have skills. You know you can do the job.
So why is it not landing?
Often, the issue is not your experience.
It is your positioning.
Most people do not start with a bad job search strategy.
They start with a role they genuinely want.
Maybe it is an EdTech role that looks like a brilliant fit. Maybe it offers better flexibility, stronger pay or the chance to do work that feels more meaningful. Maybe it finally looks like a place where your experience would be valued properly.
So you apply.
Then you wait.
Nothing.
So you apply again.
Still nothing.
Then the panic creeps in.
You start expanding the search. You apply for roles that are slightly outside your experience. Then roles that are a bit further away. Then roles you are not even sure you want.
You tweak your CV again.
You add more keywords.
You ask AI to make it sound more relevant.
You make your LinkedIn broader so you do not miss anything.
Before long, you are applying for more roles, but your message is becoming less clear.
And that is where many strong candidates get stuck.
There is a point where applying to more jobs stops helping.
Not because effort does not matter. It does.
But because more effort in the wrong direction can create more confusion.
If your CV is trying to speak to three or four different job titles, it can start to sound vague.
If your LinkedIn profile is trying to keep every possible option open, it may not show where you actually fit.
If you are applying to companies that do not understand or value your background, you may keep hitting the same wall.
And if hiring managers have to guess what problem you solve, why your experience matters and where you fit, they often move on.
Not because you are not good enough.
Because the link is not clear enough.
EdTech hiring can be tricky because roles often sit between sectors.
A company may want someone who understands education, but also needs commercial awareness.
They may value teaching, learning or customer experience, but only if it is translated into the language of the role.
They may need someone who can work with schools, universities, customers, sales teams, product teams or senior stakeholders.
That means your experience may be highly relevant, but only if you position it clearly.
A hiring manager should not have to work hard to understand your value.
Your CV, LinkedIn profile and interview answers need to make it easy for them to see:
What you do.
Who you help.
What problems you solve.
What outcomes you have created.
Why that matters for this role.
That is positioning.
Better positioning is not about pretending to be someone else.
It is not about stuffing your CV with keywords until it sounds like it was written by a robot having a LinkedIn crisis.
It is about making your real experience easier to understand.
It means knowing which roles are actually worth your time.
It means choosing companies that are more likely to value your background.
It means writing a CV that shows impact, not just tasks.
It means having a LinkedIn profile that makes your direction clear.
It means walking into interviews knowing how to explain your experience, your decisions and the value you bring.
Better positioning helps you stop trying to turn yourself into every job description you see.
And yes, that is as exhausting as it sounds.
The dream is not to send more applications.
The dream is to feel like a serious candidate again.
To know where you fit.
To apply with more focus and less panic.
To have a CV that works for you, not against you.
To speak about your experience without shrinking it, overexplaining it or hoping someone will join the dots.
To move towards work that gives you more choice, better pay, more flexibility and a sense that your experience is finally being used properly.
That is what LAND is built for.
LAND is a six week job search experience for mid to senior level professionals who are actively applying and want to build more momentum.
It is especially relevant for people in EdTech, education, learning, customer success, sales, partnerships, operations, marketing, product and leadership roles.
Professionals from other sectors are also welcome if they are experienced, actively job searching and ready to work on their positioning.
This is not a passive course.
It is not a quick CV template.
It is not generic career advice dressed up in softer lighting.
LAND is for people who are applying now and want to understand what is not working, what needs to change and how to show their value more clearly.
Across six weeks, we work on:
• Finding the gaps in your current job search
• Defining the right roles and companies
• Repositioning your experience for your next move
• Improving your CV and LinkedIn profile
• Building a smarter application and outreach strategy
• Strengthening your interview story
You also receive two private 30 minute sessions, so we can look at your own job search, your own goals and your own sticking points.
The group is small because this work needs space.
You will not be lost in a big online course with 200 people and a workbook you forget to open.
LAND is designed for 8 to 12 people, with live sessions, practical actions and a private community of people who are also doing the work.
LAND is for you if:
You are actively applying for roles and hearing little or nothing back.
You are getting some interviews, but not consistently.
You have reached final stages but lost out to another candidate.
You have used AI to tailor your CV, but you are not sure if it is helping.
You are targeting several different job titles and your CV is starting to feel stretched.
You have strong experience, but you are struggling to make it land.
You want more flexibility, stronger pay and work that feels meaningful but still challenges you.
You want the job search to stop draining your confidence.
LAND is not for early career candidates with little or no work experience.
It is not for people who want a quick CV template or surface level fixes.
It is not for anyone unwilling to rethink their approach or take feedback.
It is also not for people who are not ready to actively apply and improve their job search.
The programme works best when you have a live search we can improve.
You do not need another vague piece of advice telling you to “just network more.”
You do not need to apply to another 50 roles in the hope that one finally lands.
You need a clearer story, sharper positioning and a job search strategy that matches your experience, goals and value.
Because if the right employers cannot see where you fit, they cannot say yes.
LAND helps you make that easier for them.
And for you.
